PR / BRANDING WRITE-UP | KHARADI, PUNE | COMMERCIAL LANDMARK
A Statement of Pure Form & Precision by TDC in the EON Towers District
TDC is designing a contemporary commercial building in Kharadi, Pune, located within the context of one of the city’s most prominent business zones around the EON Towers precinct. Positioned in such a landmark setting, the project is envisioned to carry its own identity—calm, confident, and architecturally precise.
The building is conceptualized as a perfect square-form glass box, defined by simplicity, proportion, and structural clarity. Unlike conventional developments that rely on step margins or fragmented massing, this project stands as a clean, uninterrupted volume, expressing strength through restraint and discipline.
The architectural approach focuses on minimalism—where façade articulation, geometry, and scale create impact without visual noise. The building is designed to sit gracefully within its high-profile surroundings while still establishing a distinctive presence.
Through TDC-PUNE and the design thinking of TDC- ARCHITECTURE AND DESIGN, the project reflects a belief that commercial architecture does not always need complexity to be iconic—sometimes, simplicity becomes the strongest statement.
This Kharadi development is poised to emerge as a refined commercial address—where clarity of form, efficiency of planning, and timeless design language come together to create a landmark workplace environment.